MORE FACT SHEETS: INTERNET/BROADBAND | SOCIAL MEDIA
- Mobile App Usage
- 50 Mobile Statistics, Facts And Trends To Guide You In 2020
- Mobile App Usage Statistics Data
https://free-only.mystrikingly.com/blog/how-to-edit-music-on-mac. Discover all relevant statistics on mobile app usage, mobile app download and the mobile app industry now on statista.com! Try our corporate solution for free! +1 (212) 419-5770. Mobile App Download and Usage Statistics (2020) With over 2.7 billion smartphone users across the world, it's no surprise that the mobile app industry is thriving. App usage and smartphone penetration are still growing at a steady rate, without any signs of slowing down in the foreseeable future. May 27, 2020 You can view the data usage statistics for an app from a current period, or view app data statistics for apps that use data when you were roaming. To reset these statistics, go to Settings Cellular or Settings Mobile Data, and tap Reset Statistics. Recent research shows that 90% of their mobile time is spent in apps, and only 10% browsing the rest of the internet. In the ecommerce space, the contrast is even more glaring: mobile app users spend an average 201.8 minutes per month shopping, compared to 10.9 minutes/month for website users. You can view the data usage statistics for an app from a current period, or view app data statistics for apps that use data when you were roaming. To reset these statistics, go to Settings Cellular or Settings Mobile Data, and tap Reset Statistics.
In contrast to the largely stationary internet of the early 2000s, Americans today are increasingly connected to the world of digital information while 'on the go' via smartphones and other mobile devices. Explore the patterns and trends that have shaped the mobile revolution below.
Mobile phone ownership over time
The vast majority of Americans – 96% – now own a cellphone of some kind. The share of Americans that own smartphones is now 81%, up from just 35% in Pew Research Center's first survey of smartphone ownership conducted in 2011. Along with mobile phones, Americans own a range of other information devices. Nearly three-quarters of U.S. adults now own desktop or laptop computers, while roughly half now own tablet computers and roughly half own e-reader devices.
| Cellphone | Smartphone | |
|---|---|---|
| 10/27/2002 | 62% | |
| 11/30/2004 | 65% | |
| 2/9/2005 | 66% | |
| 12/31/2005 | 67% | |
| 3/28/2006 | 66% | |
| 4/6/2006 | 73% | |
| 9/5/2007 | 76% | |
| 12/2/2007 | 75% | |
| 1/13/2008 | 77% | |
| 5/11/2008 | 78% | |
| 8/10/2008 | 82% | |
| 12/20/2008 | 84% | |
| 1/27/2009 | 85% | |
| 4/19/2009 | 85% | |
| 9/14/2009 | 84% | |
| 12/27/2009 | 83% | |
| 1/19/2010 | 80% | |
| 5/30/2010 | 82% | |
| 9/13/2010 | 85% | |
| 11/1/2010 | 84% | |
| 11/24/2010 | 82% | |
| 11/28/2010 | 82% | |
| 12/21/2010 | 81% | |
| 3/20/2011 | 86% | |
| 5/22/2011 | 83% | 35% |
| 8/26/2011 | 84% | |
| 12/21/2011 | 87% | |
| 1/8/2012 | 88% | |
| 1/15/2012 | 87% | 39% |
| 2/19/2012 | 88% | 45% |
| 4/3/2012 | 88% | 46% |
| 8/5/2012 | 87% | 44% |
| 8/7/2012 | 89% | |
| 9/6/2012 | 85% | 45% |
| 9/23/2012 | 88% | 43% |
| 9/30/2012 | 89% | |
| 10/14/2012 | 88% | |
| 11/4/2012 | 89% | |
| 11/10/2012 | 84% | 46% |
| 12/9/2012 | 87% | 45% |
| 12/16/2012 | 88% | |
| 1/6/2013 | 89% | 51% |
| 5/19/2013 | 91% | 56% |
| 7/14/2013 | 90% | 53% |
| 7/28/2013 | 91% | 53% |
| 9/16/2013 | 89% | 54% |
| 9/30/2013 | 91% | 55% |
| 10/6/2013 | 92% | 58% |
| 1/5/2014 | 92% | 55% |
| 1/12/2014 | 90% | 58% |
| 1/26/2014 | 91% | 55% |
| 2/18/2014 | 90% | |
| 4/27/2014 | 92% | |
| 9/21/2014 | 91% | |
| 12/21/2014 | 89% | 59% |
| 4/12/2015 | 92% | 67% |
| 7/12/2015 | 92% | 68% |
| 11/15/2015 | 91% | 69% |
| 4/4/2016 | 92% | 72% |
| 5/3/2016 | 92% | 70% |
| 11/6/2016 | 95% | 77% |
| 1/10/2018 | 95% | 77% |
| 2/7/2019 | 96% | 81% |
Pew Research Center
Who owns cellphones and smartphones
A substantial majority of Americans are cellphone owners across a wide range of demographic groups. By contrast, smartphone ownership exhibits greater variation based on age, household income and educational attainment.
% of U.S. adults who own the following devices
| Any cellphone | Smartphone | Cellphone, but not smartphone | |
|---|---|---|---|
| Total | 96% | 81% | 15% |
| Men | 98% | 84% | 14% |
| Women | 95% | 79% | 16% |
| Ages 18-29 | 99% | 96% | 4% |
| 30-49 | 99% | 92% | 6% |
| 50-64 | 95% | 79% | 17% |
| 65+ | 91% | 53% | 39% |
| White | 96% | 82% | 14% |
| Black | 98% | 80% | 17% |
| Hispanic | 96% | 79% | 17% |
| Less than high school graduate | 92% | 66% | 25% |
| High school graduate | 96% | 72% | 24% |
| Some college | 96% | 85% | 11% |
| College graduate | 98% | 91% | 7% |
| Less than $30,000 | 95% | 71% | 23% |
| $30,000-$49,999 | 96% | 78% | 18% |
| $50,000-$74,999 | 98% | 90% | 8% |
| $75,000+ | 100% | 95% | 5% |
| Urban | 97% | 83% | 13% |
| Suburban | 96% | 83% | 13% |
| Rural | 95% | 71% | 24% |
Source: Survey conducted Jan. 8 to Feb. 7, 2019.
Pew Research Center
Ownership of other devices
Along with mobile phones, Americans own a range of other information devices. Nearly three-quarters of U.S. adults now own desktop or laptop computers, while roughly half now own tablet computers and roughly half own e-reader devices.
| E-reader | Tablet computer | Desktop/laptop computer | |
|---|---|---|---|
| 1/13/2008 | 74% | ||
| 4/19/2009 | 2% | ||
| 9/14/2009 | 3% | ||
| 5/30/2010 | 4% | 3% | |
| 6/20/2010 | 78% | ||
| 9/13/2010 | 5% | 4% | |
| 11/24/2010 | 6% | 5% | |
| 5/22/2011 | 12% | 8% | |
| 8/26/2011 | 9% | 10% | |
| 12/21/2011 | 10% | 10% | 75% |
| 1/8/2012 | 18% | 20% | |
| 1/15/2012 | 19% | 19% | 78% |
| 2/19/2012 | 14% | 14% | |
| 4/3/2012 | 18% | 18% | |
| 8/5/2012 | 19% | 21% | |
| 8/7/2012 | 25% | ||
| 11/10/2012 | 19% | 24% | 77% |
| 12/16/2012 | 29% | ||
| 1/6/2013 | 26% | 31% | |
| 5/19/2013 | 24% | 34% | |
| 9/30/2013 | 24% | 34% | |
| 4/12/2015 | 19% | 45% | 73% |
| 4/4/2016 | 17% | 48% | 74% |
| 11/6/2016 | 22% | 51% | 78% |
| 1/10/2018 | 53% | 73% | |
| 2/7/2019 | 52% | 74% |
Pew Research Center
Smartphone dependency over time
Winclone pro 7 2 – clone your boot camp partition. A growing share of Americans now use smartphones as their primary means of online access at home. Today roughly one-in-five American adults are 'smartphone-only' internet users – meaning they own a smartphone, but do not have traditional home broadband service.
| U.S. adults | |
|---|---|
| 2013 | 8% |
| 2014 | -- |
| 2015 | 13% |
| 2016 | 12% |
| 2017 | -- |
| 2018 | 20% |
| 2019 | 17% |
Pew Research Center
Who is smartphone dependent
Reliance on smartphones for online access is especially common among younger adults, non-whites and lower-income Americans.
| 18-29 | 30-49 | 50-64 | 65+ | |
|---|---|---|---|---|
| 2013 | 12% | 9% | 7% | 3% |
| 2014 | -- | -- | -- | -- |
| 2015 | 19% | 16% | 11% | 7% |
| 2016 | 17% | 13% | 11% | 7% |
| 2017 | -- | -- | -- | -- |
| 2018 | 28% | 24% | 16% | 10% |
| 2019 | 22% | 18% | 14% | 12% |
Pew Research Center
| White | Black | Hispanic | |
|---|---|---|---|
| 2013 | 6% | 10% | 16% |
| 2014 | -- | -- | -- |
| 2015 | 10% | 19% | 23% |
| 2016 | 9% | 15% | 23% |
| 2017 | -- | -- | -- |
| 2018 | 14% | 24% | 35% |
| 2019 | 12% | 23% | 25% |
Pew Research Center
| Men | Women | |
|---|---|---|
| 2013 | 9% | 8% |
| 2014 | -- | -- |
| 2015 | 14% | 13% |
| 2016 | 12% | 12% |
| 2017 | -- | -- |
| 2018 | 20% | 19% |
| 2019 | 17% | 16% |
Mobile App Usage
Pew Research Center
| Less than $30,000 | $30,000-$49,999 | $50,000-$74,999 | $75,000+ | |
|---|---|---|---|---|
| 2013 | 12% | 9% | 5% | 5% |
| 2014 | -- | -- | -- | -- |
| 2015 | 20% | 15% | 10% | 6% |
| 2016 | 21% | 12% | 10% | 5% |
| 2017 | -- | -- | -- | -- |
| 2018 | 31% | 22% | 14% | 9% |
| 2019 | 26% | 20% | 10% | 6% |
Pew Research Center
| Less than high school graduate | High school graduate | Some college | College graduate | |
|---|---|---|---|---|
| 2013 | 14% | 11% | 8% | 4% |
| 2014 | -- | -- | -- | -- |
| 2015 | 21% | 17% | 14% | 6% |
| 2016 | 27% | 15% | 12% | 5% |
| 2017 | -- | -- | -- | -- |
| 2018 | 39% | 22% | 21% | 10% |
| 2019 | 32% | 24% | 16% | 4% |
Pew Research Center
50 Mobile Statistics, Facts And Trends To Guide You In 2020
| Urban | Suburban | Rural | |
|---|---|---|---|
| 2013 | 9% | 7% | 9% |
| 2014 | -- | -- | -- |
| 2015 | 15% | 12% | 15% |
| 2016 | 12% | 12% | 14% |
| 2017 | -- | -- | -- |
| 2018 | 22% | 17% | 17% |
| 2019 | 17% | 13% | 20% |
Pew Research Center
Find out more
Find more in-depth explorations of the impact of mobile adoption by following the links below.
Mobile Technology and Home Broadband 2019 June 13, 2019
Digital gap between rural and nonrural America persists May 31, 2019
Digital divide persists even as lower-income Americans make gains in tech adoption May 7, 2019
Millennials stand out for their technology use, but older generations also embrace digital life May 2, 2018
About a quarter of U.S. adults say they are ‘almost constantly' online March 14, 2018
Nearly one-in-five Americans now listen to audiobooks March 8, 2018
A third of Americans live in a household with three or more smartphones May 25, 2017
Tech Adoption Climbs Among Older Adults May 17, 2017
All reports and blog posts related to mobile technology.
New infographic released by Go-Globe on mobile app usage statistics and trends indicates that mobile apps are on rampage. Why, because there are tons of people out there who understand the importance of apps in so far as helping customers receive quick content is concerned. The stats show that people spend 52% of all time spent on digital media on mobile apps, a clearest indication that businesses are making a generous amount of money via mobile apps usage.
Infographic Source – http://www.go-globe.com/blog/mobile-apps-usage/
The vast majority of Americans – 96% – now own a cellphone of some kind. The share of Americans that own smartphones is now 81%, up from just 35% in Pew Research Center's first survey of smartphone ownership conducted in 2011. Along with mobile phones, Americans own a range of other information devices. Nearly three-quarters of U.S. adults now own desktop or laptop computers, while roughly half now own tablet computers and roughly half own e-reader devices.
| Cellphone | Smartphone | |
|---|---|---|
| 10/27/2002 | 62% | |
| 11/30/2004 | 65% | |
| 2/9/2005 | 66% | |
| 12/31/2005 | 67% | |
| 3/28/2006 | 66% | |
| 4/6/2006 | 73% | |
| 9/5/2007 | 76% | |
| 12/2/2007 | 75% | |
| 1/13/2008 | 77% | |
| 5/11/2008 | 78% | |
| 8/10/2008 | 82% | |
| 12/20/2008 | 84% | |
| 1/27/2009 | 85% | |
| 4/19/2009 | 85% | |
| 9/14/2009 | 84% | |
| 12/27/2009 | 83% | |
| 1/19/2010 | 80% | |
| 5/30/2010 | 82% | |
| 9/13/2010 | 85% | |
| 11/1/2010 | 84% | |
| 11/24/2010 | 82% | |
| 11/28/2010 | 82% | |
| 12/21/2010 | 81% | |
| 3/20/2011 | 86% | |
| 5/22/2011 | 83% | 35% |
| 8/26/2011 | 84% | |
| 12/21/2011 | 87% | |
| 1/8/2012 | 88% | |
| 1/15/2012 | 87% | 39% |
| 2/19/2012 | 88% | 45% |
| 4/3/2012 | 88% | 46% |
| 8/5/2012 | 87% | 44% |
| 8/7/2012 | 89% | |
| 9/6/2012 | 85% | 45% |
| 9/23/2012 | 88% | 43% |
| 9/30/2012 | 89% | |
| 10/14/2012 | 88% | |
| 11/4/2012 | 89% | |
| 11/10/2012 | 84% | 46% |
| 12/9/2012 | 87% | 45% |
| 12/16/2012 | 88% | |
| 1/6/2013 | 89% | 51% |
| 5/19/2013 | 91% | 56% |
| 7/14/2013 | 90% | 53% |
| 7/28/2013 | 91% | 53% |
| 9/16/2013 | 89% | 54% |
| 9/30/2013 | 91% | 55% |
| 10/6/2013 | 92% | 58% |
| 1/5/2014 | 92% | 55% |
| 1/12/2014 | 90% | 58% |
| 1/26/2014 | 91% | 55% |
| 2/18/2014 | 90% | |
| 4/27/2014 | 92% | |
| 9/21/2014 | 91% | |
| 12/21/2014 | 89% | 59% |
| 4/12/2015 | 92% | 67% |
| 7/12/2015 | 92% | 68% |
| 11/15/2015 | 91% | 69% |
| 4/4/2016 | 92% | 72% |
| 5/3/2016 | 92% | 70% |
| 11/6/2016 | 95% | 77% |
| 1/10/2018 | 95% | 77% |
| 2/7/2019 | 96% | 81% |
Pew Research Center
Who owns cellphones and smartphones
A substantial majority of Americans are cellphone owners across a wide range of demographic groups. By contrast, smartphone ownership exhibits greater variation based on age, household income and educational attainment.
% of U.S. adults who own the following devices
| Any cellphone | Smartphone | Cellphone, but not smartphone | |
|---|---|---|---|
| Total | 96% | 81% | 15% |
| Men | 98% | 84% | 14% |
| Women | 95% | 79% | 16% |
| Ages 18-29 | 99% | 96% | 4% |
| 30-49 | 99% | 92% | 6% |
| 50-64 | 95% | 79% | 17% |
| 65+ | 91% | 53% | 39% |
| White | 96% | 82% | 14% |
| Black | 98% | 80% | 17% |
| Hispanic | 96% | 79% | 17% |
| Less than high school graduate | 92% | 66% | 25% |
| High school graduate | 96% | 72% | 24% |
| Some college | 96% | 85% | 11% |
| College graduate | 98% | 91% | 7% |
| Less than $30,000 | 95% | 71% | 23% |
| $30,000-$49,999 | 96% | 78% | 18% |
| $50,000-$74,999 | 98% | 90% | 8% |
| $75,000+ | 100% | 95% | 5% |
| Urban | 97% | 83% | 13% |
| Suburban | 96% | 83% | 13% |
| Rural | 95% | 71% | 24% |
Source: Survey conducted Jan. 8 to Feb. 7, 2019.
Pew Research Center
Ownership of other devices
Along with mobile phones, Americans own a range of other information devices. Nearly three-quarters of U.S. adults now own desktop or laptop computers, while roughly half now own tablet computers and roughly half own e-reader devices.
| E-reader | Tablet computer | Desktop/laptop computer | |
|---|---|---|---|
| 1/13/2008 | 74% | ||
| 4/19/2009 | 2% | ||
| 9/14/2009 | 3% | ||
| 5/30/2010 | 4% | 3% | |
| 6/20/2010 | 78% | ||
| 9/13/2010 | 5% | 4% | |
| 11/24/2010 | 6% | 5% | |
| 5/22/2011 | 12% | 8% | |
| 8/26/2011 | 9% | 10% | |
| 12/21/2011 | 10% | 10% | 75% |
| 1/8/2012 | 18% | 20% | |
| 1/15/2012 | 19% | 19% | 78% |
| 2/19/2012 | 14% | 14% | |
| 4/3/2012 | 18% | 18% | |
| 8/5/2012 | 19% | 21% | |
| 8/7/2012 | 25% | ||
| 11/10/2012 | 19% | 24% | 77% |
| 12/16/2012 | 29% | ||
| 1/6/2013 | 26% | 31% | |
| 5/19/2013 | 24% | 34% | |
| 9/30/2013 | 24% | 34% | |
| 4/12/2015 | 19% | 45% | 73% |
| 4/4/2016 | 17% | 48% | 74% |
| 11/6/2016 | 22% | 51% | 78% |
| 1/10/2018 | 53% | 73% | |
| 2/7/2019 | 52% | 74% |
Pew Research Center
Smartphone dependency over time
Winclone pro 7 2 – clone your boot camp partition. A growing share of Americans now use smartphones as their primary means of online access at home. Today roughly one-in-five American adults are 'smartphone-only' internet users – meaning they own a smartphone, but do not have traditional home broadband service.
| U.S. adults | |
|---|---|
| 2013 | 8% |
| 2014 | -- |
| 2015 | 13% |
| 2016 | 12% |
| 2017 | -- |
| 2018 | 20% |
| 2019 | 17% |
Pew Research Center
Who is smartphone dependent
Reliance on smartphones for online access is especially common among younger adults, non-whites and lower-income Americans.
| 18-29 | 30-49 | 50-64 | 65+ | |
|---|---|---|---|---|
| 2013 | 12% | 9% | 7% | 3% |
| 2014 | -- | -- | -- | -- |
| 2015 | 19% | 16% | 11% | 7% |
| 2016 | 17% | 13% | 11% | 7% |
| 2017 | -- | -- | -- | -- |
| 2018 | 28% | 24% | 16% | 10% |
| 2019 | 22% | 18% | 14% | 12% |
Pew Research Center
| White | Black | Hispanic | |
|---|---|---|---|
| 2013 | 6% | 10% | 16% |
| 2014 | -- | -- | -- |
| 2015 | 10% | 19% | 23% |
| 2016 | 9% | 15% | 23% |
| 2017 | -- | -- | -- |
| 2018 | 14% | 24% | 35% |
| 2019 | 12% | 23% | 25% |
Pew Research Center
| Men | Women | |
|---|---|---|
| 2013 | 9% | 8% |
| 2014 | -- | -- |
| 2015 | 14% | 13% |
| 2016 | 12% | 12% |
| 2017 | -- | -- |
| 2018 | 20% | 19% |
| 2019 | 17% | 16% |
Mobile App Usage
Pew Research Center
| Less than $30,000 | $30,000-$49,999 | $50,000-$74,999 | $75,000+ | |
|---|---|---|---|---|
| 2013 | 12% | 9% | 5% | 5% |
| 2014 | -- | -- | -- | -- |
| 2015 | 20% | 15% | 10% | 6% |
| 2016 | 21% | 12% | 10% | 5% |
| 2017 | -- | -- | -- | -- |
| 2018 | 31% | 22% | 14% | 9% |
| 2019 | 26% | 20% | 10% | 6% |
Pew Research Center
| Less than high school graduate | High school graduate | Some college | College graduate | |
|---|---|---|---|---|
| 2013 | 14% | 11% | 8% | 4% |
| 2014 | -- | -- | -- | -- |
| 2015 | 21% | 17% | 14% | 6% |
| 2016 | 27% | 15% | 12% | 5% |
| 2017 | -- | -- | -- | -- |
| 2018 | 39% | 22% | 21% | 10% |
| 2019 | 32% | 24% | 16% | 4% |
Pew Research Center
50 Mobile Statistics, Facts And Trends To Guide You In 2020
| Urban | Suburban | Rural | |
|---|---|---|---|
| 2013 | 9% | 7% | 9% |
| 2014 | -- | -- | -- |
| 2015 | 15% | 12% | 15% |
| 2016 | 12% | 12% | 14% |
| 2017 | -- | -- | -- |
| 2018 | 22% | 17% | 17% |
| 2019 | 17% | 13% | 20% |
Pew Research Center
Find out more
Find more in-depth explorations of the impact of mobile adoption by following the links below.
Mobile Technology and Home Broadband 2019 June 13, 2019
Digital gap between rural and nonrural America persists May 31, 2019
Digital divide persists even as lower-income Americans make gains in tech adoption May 7, 2019
Millennials stand out for their technology use, but older generations also embrace digital life May 2, 2018
About a quarter of U.S. adults say they are ‘almost constantly' online March 14, 2018
Nearly one-in-five Americans now listen to audiobooks March 8, 2018
A third of Americans live in a household with three or more smartphones May 25, 2017
Tech Adoption Climbs Among Older Adults May 17, 2017
All reports and blog posts related to mobile technology.
New infographic released by Go-Globe on mobile app usage statistics and trends indicates that mobile apps are on rampage. Why, because there are tons of people out there who understand the importance of apps in so far as helping customers receive quick content is concerned. The stats show that people spend 52% of all time spent on digital media on mobile apps, a clearest indication that businesses are making a generous amount of money via mobile apps usage.
Infographic Source – http://www.go-globe.com/blog/mobile-apps-usage/
One thing that comes up repeatedly from the infographic is that people on mobile phones or tablets are using the web less and less proportionately. Those who own smartphones spend 89% of their time using mobile apps.
What can we infer from this? Well, we are now past the mobile apps tipping point as this infographic shows. It is no longer a question of whether mobile apps are important, because it certainly is! After all, 42% of all mobile sales generated by leading businesses were as a result of mobile apps. What marketers are now interested in is to understand how consumers behave, what their preferences are and what mobile devices they use, in order to design effective mobile app strategies.
It is estimated that by 2017, global mobile app revenue will more than double to $77 billion from last year's (2014) $35 billion. This mammoth growth in mobile app revenue clearly shows that mobile apps will become more important by the day. It is worth noting that the average time spent on mobile apps has increased by 21% over the last year.
Mobile App Usage Statistics Data
It is very important to understand what types of apps people spend their time on. According to the stats, people spend their time on mobile apps in the following order: games (43%), social networking (26%), entertainment (10%), utilities (10%), news (2%), productivity (2%), health and fitness (1%), lifestyle (1%) and others (5%). Music (79%) health and fitness (59%) and social networking (41%) are the top three fastest growing apps categories.
Meanwhile, 85% of people prefer native mobile apps to mobile websites. http://ubwlmz.xtgem.com/Blog/__xtblog_entry/19377310-iwork-converter-1-9-download-free#xt_blog. Wider adaptation of smartphones and technological advancement in native apps means consumers are finding native mobiles apps to provide richer experiences than mobile web. This tectonic shift to native mobile apps has been trending for a while and indeed it has hit epic heights. The percentage of mobile apps used only once has declined by 2% while the number of apps used 11 times or more has increased by 39% over the past one year.
